Who we are

TRRAIN was formed in 2011 by Mr B. S. Nagesh, with the vision of empowering people in retail and works to achieve immediate and lasting change in the lives of retail associates in India. We are solely committed to upgrading the lives of people in retail, both at work and at home.

An in-depth research conducted amongst employees and employers both in modern and traditional retail highlights the fact that people are looking for employers who extend care and concern. Currently most of the employees believe that there is a huge imbalance between what they give to the profession and what they receive in return. There is an urgent need to create a feeling of pride & dignity in being part of the retail industry.

Our founder, Mr. B. S. Nagesh, is one of the pioneers of modern retail and has more than 32 years of experience in retail. He is a firm believer of the philosophy of 25 years of learning, 25 years of earning and 25 years of giving back. TRRAIN (Trust for Retailers and Retail Associates of India) is his way of giving back to the industry that gave him so much over the course of a rewarding career.

We at TRRAIN believe that good corporate governance is fundamental to building a strong foundation of the Trust. We have therefore chosen to work with Vistra ITCL., one of the leaders in the domain, as our Corporate Trustees to ensure:

  1. Objectivity: An independent trustee will guide us in making decisions free of bias.
  2. Continuity: Ensures that the continuity of the trust is maintained and is independent of an individual's capabilities (especially health related) of performing the duties of a trustee.
  3. Experience: The Corporate Trustee's experience will enable us to better manage the functioning of the Trust.

Executive Team

Ameesha Prabhu (CEO)

Ameesha started her career in retail over 23 years ago, with rich experience in various department and specialty stores, lifestyle and value formats. She has worked with organizations such as Tesco Hindustan Wholesaling, Aditya Birla Retail Ltd, Crossword Bookstores Ltd, SWATCH Group and Shoppers Stop. Her understanding of the retail environment as well as her empathy with the front-end associates is the result of her personal journey from the shop floor to the being the Head of Buying. At TRRAIN, she has overall responsibility for all its initiatives and is a role model and mentor to the enthusiastic, young team.

Ameesha Prabhu


Sheetal Choksi (Co-Founder)

Sheetal has 18 years of experience in retail marketing and visual communications, brand communications and consumer research. She has worked with companies such as JWT, Ambience (Publicis) Advertising, Quipper Research & Consultancy, Shoppers Stop Ltd. and K. Raheja Corp. With her forceful, go-getter personality, she is the driving force behind TRRAIN initiatives such as the Retail Employees’ Day and TRRAIN Retail Awards.

Sheetal Choksi


Nancy Desai (Finance and Fundraising)

TRRAIN relies on Nancy, its very own finance wizard, for funds mobilization for its various initiatives. She has been with TRRAIN since inception and was actively involved in structuring and registering the organization. Among her educational qualifications, Nancy holds a PGDBA from ITM, Bangalore and a CFA (Advanced Diploma in Business Finance) from ICFAI University. Prior to TRRAIN, she spent several years handling private client portfolios at HSBC InvestDirect and Kotak AMC. After this extensive corporate experience, contributing to a non-profit comes as a welcome change and motivator to her.

Nancy Desai

(Finance and Fundraising)

Swati Sontakke (Finance & Accounts)

Swati has a Post Graduate degree in Commerce from Mumbai University with a specialization in accounts and finance. In her current role, she is responsible for managing the accounts and secretarial practice. She also holds a Diploma in export management and is certified for conducting society audits. She started her career in 1997 with IDBI Bank as an Executive in the Trade Finance Department and later moved to ICICI Venture Fund Company, Loyalty Solutions and Research, in 2006. She upholds TRRAIN’s credibility with her uncompromising, meticulous approach to accounting.

Swati Sontakke

(Finance & Accounts)

Satyam Palaspagar (Regional Manager - West, Pankh)

Satyam Palaspagar is an exceptional manager with more than 5 years of experience in the social sector in the various fields of Planning, Budgeting, Implementing of CSR Activities, Project Management, Fund Raising, Resource Mobilisation, Training, Counselling, Liaison, and Networking and Coordination with Stakeholders and Government Authorities. He started his career with the National AIDS Control Organisation (NACO), where he worked for 3 and a half years, and then with the Lodha Group as Dy. Executive - CSR.

Satyam Palaspagar

(Regional Manager - West, Pankh)

Abhijit Rao (Business Head - Training)

Abhijit, a graduate in Bsc and PGDM with Human resources as area of specialization with a career mix in Human resources and New business development , he carries over 5 years of experience in fields of learning & development, payroll management, recruitment, CSR activities. Prior to joining TRRAIN he worked with Wipro infotech handling Symantec rescue program at the national level and also responsible for pure news business development for Oracle & CISCO handling key major accounts in the BFSI & Retail sector.

Abhijit Rao

(Business Head - Training)

Ganesh Swamy (Regional Manager - South, Pankh)

Pray, Work (Out), Travel and Respect is how Ganesh describes about himself. A perfect fit for Project PANKH! Got corporate experience of 4 years, with Accenture 3 years and Wipro Technologies 1 year respectively and He has also Completed his Masters in Social Work(HRM) from Christ University, Bangalore. With Professional Social Work and Corporate experiences, He plans to take PANKH to all new heights. He is also being positive that through new experiences and opportunity he will be able strengthen his Wings for career development.

Ganesh Swamy

(Regional Manager - South, Pankh)

Nivete Rodrigues



Nivete Rodrigues

Pallavi Nagesh (Marketing Executive)

Pallavi, has a Bachelor of Business Administration (BBA) degree from Flame University, with a specialisation in Marketing and Psychology. Prior to joining TRRAIN, she worked as a social media executive for the House of Anita Dongre.

Pallavi Nagesh

(Marketing Executive)

Priyaranjan (Project Head - Pankh)

With 10 years of experience in Operations and Business Development in both corporate and Non-profit organizations, Priyaranjan believes in all work and no fun makes it a dull working atmosphere. With knowledge about education, international business and quick service restaurants he is of the opinion that it’s THE People who make the difference for any successful organization. He hails from the Emerald East and is a PGDM in marketing and international business from the University of Mumbai.

With Pankh- Wings of Destiny he aspires to create more livelihoods and create more avenues for the People with Disabilities.


(Project Head - Pankh)

Advisory Board

Anuj Puri

Mr. Puri is the Chairman of ANAROCK Property Consultants Private Limited, Based in Mumbai; he currently oversees a team of 750+ across India. Earlier, Anuj was responsible for overall direction, strategy and growth of Jones Lang LaSalle India (JLL) largest real estate services company overseeing a team of over 9000 employees in 11 cities.

Bala Deshpande

Ms. Deshpande is Senior Managing Director for New Enterprise Associates (India) Pvt. Ltd based in Mumbai. Prior to joining NEA she was with ICICI venture for years.

Harit Nagpal

Mr. Nagpal is the Managing Director at Tata Sky. He has a rich experience of 25 years. Prior to joining Tata Sky, he was the Group Marketing Director at the global telecommunications firm Vodafone Plc and was based in UK.

Meera Shenoy

Meera Shenoy is Founder of Youth4Jobs which focuses on helping companies build an inclusive workforce. This includes market linked skilling and placing in organized sector jobs girls, tribals, SCs and persons with disability. She was awarded the NCPEDP-Shell Helen Keller award for being a Role model individual for increasing employment opportunities for the disabled.

Pinakiranjan Mishra

Mr. Mishra is a Partner and leads the Retail & Consumer Products practice of Ernst & Young in India. He is responsible for managing relationships with key retail clients of Ernst & Young. He has been involved in the Retail sector for the past 6 years and was closely involved with several companies during their set-up and initial expansion phase.

Rohit Srivastava

Mr. Srivastava is the Head of Core Consulting, the strategic & marketing consulting division of Contract, He also oversees the strategic planning function for the agency nationall. Rohit joined Contract Advertising (a part of the WPP Group) in 1990, post his MBA from Boston University and a 2 year stint in Forex banking in London.

Shalini Kamath

Ms. Kamath, an MBA graduate from Edinburgh Business School, UK, has a diverse background with around 23 years of experience in the field of Human Resources, Business Development and Social & Community Development. She is currently serving as the CEo of Indian Cancer Society.

Shivani Mehta

Ms. Mehta, an alumnus of the Indian Institute of Management, Ahmedabad, has, over the years, handled multiple responsibilities and dealt with diverse business situations. After heading her family printing ink business as CEO fro 10 years, she moved to teaching as part-time faculty in various business schools in Mumbai. Since December 1, 2010, she has moved back to her role as Operations Director at the Kherwadi Social Welfare Association.

Suhas Tuljapurkar

Mr. Tuljapurkar is the Managing Partner of Legasis Partners, a law firm registered for practice in India.He has a special- ist experience in the fields of Infrastructure Projects, Corporate Laws, Joint Ventures, M & A, Energy/Power, Intellectual Property Laws, Litigation and Dispute Resolution.

Vidya Hariharan

Ms. Hariharan is a senior professional in the Insurance and Financial Services space in India. She has spent 16 years in various capacities with companies such as Swiss Re, Deutsche Bank and KPMG Consulting. She is currently a Director with Vidal Healthcare Private Limited which provides health management solutions to Corporates.

Shashi Sinha

Mr. Shashi Sinha – CEO IPG Media brands India, manages the second largest media agency group that includes Lodestar UM, Initiative Media, BPN, Reprise, Interactive Avenues, Media brands Rapport & Magna Global in India. Mr. Shashi also is actively involved in various industry bodies such as the Advertising Standards Council of India, the Advertising Agencies Association of India, Audit Bureau of Circulation, The AD club to of which he is the immediate past president and chairing the technical committee of the BARC.

Corporate Profile